Who We Are
Inspired by my mother, Helen, ARA Soap Co. was created to bring a gentler, more thoughtful approach to everyday care. What began as a simple belief of keeping babies clean and fresh without relying solely on wipes, led to the creation of Bums Away ™", our baby bottom wash is designed to elevate diaper changes with a cleaner, more refreshing experience.
Why “ARA” ?
The name ARA Soap Co. carries the heart of our family. Inspired by our sons, Rashad Apollo and Rashad Arcade, ARA was created as a tribute to the two little boys who sparked the vision behind this brand. Every product we create is rooted in the same love, care, and intentionality that inspired their names.
